Persuasion & Influence: The Psychology of Communication

Overview

Learn the science and art of ethical persuasion. This course teaches you how to influence others through authentic communication, psychological principles, and proven persuasion techniques. Master the ability to inspire action while maintaining integrity and building trust.

What you'll learn

• Persuasion Principles: Master the six universal principles of influence.
• Ethical Persuasion: Influence others while maintaining integrity.
• Framing Techniques: Present information to maximize impact.
• Objection Handling: Address concerns and build compelling cases.
• Storytelling Power: Use narratives to persuade and inspire.
• Influence in Action: Apply techniques in sales, negotiations, and leadership.

Who it's for

This course is perfect for:

• Sales professionals and business development leaders.
• Entrepreneurs and business owners.
• Managers and leaders seeking greater influence.
• Anyone wanting to master the art of ethical persuasion.